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WHY CHOOSE US

Deepen into the industrial hinterland of the western region

️There are only over 800 plant extract enterprises in western Shaanxi Province, and the pharmaceutical industry is very strong. According to a report at the pharmaceutical industry development promotion conference, there are 80 pharmaceutical varieties in Shaanxi Province with annual sales exceeding 100 million yuan, and the annual biopharmaceutical output value is 75 billion yuan. WPE&WHPE promotes the development and market integration of the western plant extract industry, and deeply develops the western market.

Latest technology application and research and development

Focusing on the innovation and research and development of natural extraction, pharmaceutical and innovative raw materials, and the nutritional and health food industry, this exhibition is based in the western region and links with the whole country. Famous pharmaceutical companies, food companies, cosmetics manufacturers, health product enterprises, health food distributors, nutritional and dietary distributors, and organic food enterprises are all key invited groups for our exhibition, helping to enhance market and technological linkage.

Precision marketing

We have established strong partnerships with the international giant data group Global Data and its VMS overseas market development team, which can fully provide one-on-one overseas customer exploration and cultivation for customers, as well as match overseas direct buyers. In addition to international standards, as a professional exhibition with both scale and influence in the western region, important institutions such as the Shaanxi Provincial Department of Commerce, the Shaanxi Provincial Council for the Promotion of International Trade, the Shaanxi Plant Extract Association, and the Food and Drug Administration have all ensured the smooth opening of this exhibition.

Buyer pairing

The organizing committee of this exhibition will focus on precise one-on-one negotiations between buyers and exhibitors at different time points to better promote market transactions. Six high-end forums in professional fields will be set up on site, including a technical press conference for innovative healthy dietary products, a market trend seminar for health and nutritional foods, a theme carnival for promoting high-quality health products and innovative raw materials, and a cross-border e-commerce resource marketing and integration seminar, The seminar on development and opportunities within the industry in the post pandemic era, as well as how supply chain management can help improve efficiency, has also been included in the preparatory plan.

The Age of Great Health

People's demands for "natural plant extracts, innovative raw materials, and healthy and nutritious food" are becoming increasingly strong in terms of clothing, food, housing, and transportation. In the post pandemic era, the demand for intra industry circulation by countries is becoming increasingly evident. China is the world's largest producer of plant extracts, with over 300 plant extract varieties used as raw materials to produce food, traditional Chinese medicine, health food, daily chemical products, cosmetics, and aquaculture inputs. These research and applications hold a leading position internationally.

Lu Qingguo, Chairman of Chenguang Biotechnology, said, "In the past, plant extracts were mainly applied abroad. However, with the progress of research technology in China, I hope to be the first to be applied domestically and then abroad in the future.”

“China (Western) Natural Extracts, Pharmaceutical Raw Materials, and Innovative Raw Materials Exhibition WPE 2025”

What kind of probiotics do consumers need in the post pandemic era?

From digestion to immunity, consumer cognition is changing, and probiotics are of great significance to the health industry. In this context, traditional dairy companies such as Mengniu, Yili, Guangming, Junlebao, etc. attach great importance to the development of probiotic products and also launch many probiotic products. At the same time, they are also acquiring probiotics with independent intellectual property rights. Famous pharmaceutical companies such as Jiangzhong, Xiaokuihua, and Shangyao; Famous beverage companies such as Wahaha, Dali, and Nongfu Spring; Famous health product companies, such as Tomson Beijian and Perfect, are actively involved.

China (Western) International Health Products and Functional Food Exhibition WHPE 2025

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